If you’re working as a forex partner, the content you create plays a major role in attracting new users and building trust. But not all content types perform equally well.
To connect with potential traders, you need content that educates, informs, and builds confidence in the platform you’re promoting.
Here are the best-performing content types that you can consider as an affiliate.
- Educational Blog Posts
The people who are in the signing-up phase are usually looking to learn forex trading. For that, you can create educational content, such as beginner guides, glossary terms, how-to tutorials, and different trading strategies.
These types of blog posts rank well on search engines and allow you to explain how the trading platform, the one you’re promoting, works.
- Platform Comparison Reviews
Traders often compare brokers before making a choice. That gives you the opportunity to create content that connects with such an audience as a forex partner.
Make sure you create honest, side-by-side reviews of popular trading platforms to draw attention. Always focus on transparency and clearly highlight the benefits and risks associated with the broker you’re affiliated with, so you don’t sound overly salesy.
- Video Tutorials
Video content is highly engaging, especially in an age where almost 80% of people prefer online videos over text-based content.
This includes the walkthroughs of the trading platforms, guides on using features, or even quick explainers about key forex concepts. These build credibility and make you a reliable and authentic source in the space.
You can add your referral links in the video descriptions and encourage people to sign up through them to start your trading journey.
- Step-by-Step Sign-Up Guides
Most often, people search for sign-up guides to know how to sign up for a platform, verify their account, and start trading. By creating a simple guide, you can add your referral links in the content for people to click and sign up using it.
You should add screenshots, FAQs, and clear calls to action to keep the readers engaged. Such guides are especially helpful for new traders who may feel overwhelmed in the initial days.
- Trading News and Market Updates
Publishing regular updates about market trends, economic news, or major forex events keeps your content fresh and positions you as a reliable source.
These posts also give you a reason to repeatedly mention the platform you’re affiliated with. Just don’t overdo it, keep it as natural as possible.
- Social Media Snippets
Short-form content like quotes, quick tips, and reels work well on different platforms. These platforms include Instagram, Twitter (X), and TikTok. If you want to grab the attention of readers immediately, these platforms are the best way. You can then link back to more in-depth content or referral links.
Summing Up
Your content should do more than just promote; it should educate and empower. The right mix of blog posts, videos, guides, and updates can attract a steady flow of traffic and build trust with potential traders. Just keep it helpful, honest, and make sure your focus is on what your audience needs to succeed.