For years, Amazon sellers have been asking questions like this: “Is it okay if I contact Amazon customers who have given me a bad review and maybe offer them a refund?” “How can I contact customers who have given me a bad review?” “How can I find the Amazon Order ID of the buyer who gave me a bad review?”
So far, the answer to most of these questions has been “no” or “Amazon doesn’t want you to do that, they’ll probably see it as a review manipulation.”
Sometimes people get hexes on review profiles and how to track bad reviews through this, but this was not generally recommended.
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An Amazon-Sent Message
Well, people with eagle eyes checking their brand’s dashboard this week may have their jaws on the floor when they see this message from Amazon:
“We listened to your feedback!”
“We’re looking for feedback from brands on the customer review experience. We’ve heard that you like to see all your reviews in one place, and it feels good to have your filter in terms of star rating and timing. “You also expressed your frustration at not being able to communicate directly with your customers who left critical reviews.”
“We believe this will build brand trust and build a strong bond between you and your customers.”
Amazon clearly states here that it has provided a way for sellers to contact those customers who have bought something(s) from them but left a very bad review or ratings on their product.
What to say Amazon allows us to connect directly with users who have left us bad reviews. Go ahead… Check your calendar to make sure it’s not April Fool’s Day.
This is true!
How to Use This New Feature
Let’s see who can use this feature, how it can be used, and why you want to. Initially, this only applies to people who have Amazon brand registration. If you do, go to the Brands menu in Seller Central and select “Customer Reviews.”
You will then be directed to a page that explicitly states that you can now send messages directly to your customers who gave you a bad rating (1-3 – star rating to be specific)!
So, let us start with the basics first and foremost. What should you look for if everything works?
Let us assume that you have a bad review or rating. You should see the “Contact Buyer” button there. From here, things get trickier. Notice what happens when you click this button.
Impressive. So obviously Amazon is right to offer a full refund or replacement to someone who has left a bad review.
In the past, most people have told you that it can be dangerous. Even if you don’t ask them to change their rating, the fact that you’re giving someone a refund or replacement may indicate that you want to change their rating Are trying to influence them, and that’s why Amazon refused. The fact that it is now the first option should end this debate.
What do I See When I Hit the “Courtesy Refund” Button?
A message will come with samples that offer customers a full refund or replacement. You cannot change the language here. But how many of you never thought you would see the day when, in response to a negative review, Amazon wanted you to say something like, “We hope you give us another chance? ”
If you asked me two weeks ago if it was okay to say bad things to someone, I would tell you that I would not recommend it because I know their buyers/sellers. Viewed many messages accounts. Suspended language privileges that seem less serious.
What Can I See When I Click on the “Check with Your Buyer” Option?
Amazon has a complete promotional template that you can use to contact buyers. There is currently no way to edit this template. You can only send messages or not.
You can also see the exact number that makes your ranking higher. This is exactly what people have come up with when using advanced hexes to figure out how to get an order ID.
Now Amazon is making it available to you right now!
Both of these templates use Amazon’s buyer/seller messaging system. Once you send the email, it will appear in your buyer/seller messages sent folder.
Why Would an Amazon Seller Want to Use This Service?
We all know that positive reviews are the backbone of social evidence that will help you increase your sales compared to your competitors. You should also never forget that good customer service goes a long way.
If you can turn a negative experience into a positive one, you will never know how it can affect the road. Maybe that customer will be impressed with your efforts to fix the situation and become a customer for a living or will tell his friends about himself.
At the very least, there’s nothing wrong with trying to contact a customer to see if you can fix the situation. Even if you choose to get a refund or a replacement, you have not only lost the value of your product, but you have at least changed the consumer’s last impression of your brand from negative to positive. Has changed
Amazon keeps on providing benefits and edges to its registered sellers, and especially this one benefit that allows the sellers to be able to contact the customers who have left a bad review or rating on their products (s), has made many sellers ecstatic and simply overjoyed them.
Concluding Thoughts
This new feature officially enables sellers to be able to contact directly the customers who left a bad rating or review. This is a very useful feature as the seller can directly ask the seller why they left a bad review and maybe even offer them a refund or replacement.